Selling through online marketplaces has become an important business strategy for Indian entrepreneurs and established businesses. Platforms such as Amazon, Flipkart and Meesho provide sellers with opportunities to reach customers across different regions and product categories.
However, managing accounting across these marketplaces can become complicated as businesses grow.
Each marketplace provides different reports containing sales, orders, returns, refunds, commissions, shipping charges, taxes and settlement information. Sellers must process this information and prepare accurate accounting records in their existing accounting software.
For businesses operating across multiple marketplaces, the challenge is not simply downloading reports. It is converting different marketplace data formats into organised accounting information.
This is where marketplace accounting software and automation workflows can make a difference.
A seller operating on Amazon, Flipkart and Meesho may need to manage several financial reports for the same accounting period.
These reports can contain:
The information may be available in different report formats, making it difficult to combine and reconcile manually.
For example, the sales recorded in an order report may not match the amount deposited into the seller’s bank account. Marketplace deductions, refunds and settlement adjustments need to be considered before the final accounting position can be understood.
Although Amazon, Flipkart and Meesho serve similar e-commerce purposes, their reporting structures and settlement processes can differ.
Amazon sellers may need to process order reports, transaction information, settlement reports, marketplace fees, refunds and fulfilment-related charges.
Businesses using different fulfilment models may also need to consider the reporting differences associated with those operations.
Flipkart sellers need to manage sales information, returns, commission charges, shipping deductions, settlement details and other marketplace-related transactions.
Preparing accounting entries requires understanding the relevant report fields and transaction adjustments.
Meesho sellers also need to process order information, returns, deductions and payment settlement details.
When businesses operate on multiple marketplaces, maintaining separate manual processes for every report type can increase accounting workload.
The ability to organise these different reports through a structured workflow becomes increasingly important.
Downloading reports is only the first step.
The next challenge is converting the information into the format required by the accounting software used by the business.
Indian businesses commonly use accounting applications such as TallyPrime, BUSY and Zoho Books.
Each application has its own accounting structure, import requirements and supported integration methods.
A seller may therefore need to:
When these activities are handled through disconnected Excel sheets and manual processes, maintaining consistency can become difficult.
Narti Solutions focuses on simplifying marketplace report processing, data validation, reconciliation and accounting integration.
The platform is designed to help marketplace sellers, accountants, bookkeepers and CA firms work with supported e-commerce report configurations through a centralised application.
Its approach is based on reducing repetitive manual preparation and helping users organise marketplace information before transferring it into their accounting systems.
Narti Solutions is designed to support more than 25 e-commerce platform configurations, subject to the availability of the relevant report formats and supported workflows.
It also supports accounting workflows for TallyPrime, BUSY and Zoho Books, depending on the selected integration and configuration.
The process can be divided into four stages.
Users import the required reports from supported marketplaces such as Amazon, Flipkart and Meesho.
These reports may contain sales, orders, fees, returns, refunds and settlement information.
The system processes the imported data and applies relevant validation checks.
AI-assisted data processing can support filtering, organising and identifying potential inconsistencies for review.
This helps users review important information before preparing accounting entries.
After processing and review, the information is organised according to the requirements of the selected accounting workflow.
This stage helps convert marketplace reports into structured accounting information.
Users can prepare the processed information for supported workflows involving:
The specific export formats and integration methods depend on the accounting application and supported configuration.
Excel formulas and VBA macros are commonly used to automate repetitive accounting tasks.
They can be useful, but maintaining separate tools for Amazon, Flipkart and Meesho may become challenging as marketplace reporting formats and business requirements change.
Some common difficulties include:
A unified marketplace accounting workflow can help reduce the need for disconnected report-processing activities.
Rather than maintaining multiple independent tools, businesses can explore a centralised approach for supported marketplace configurations.
Businesses selling on Amazon, Flipkart, Meesho and other supported platforms can organise their accounting activities through a more structured workflow.
Sellers operating across several online marketplaces can benefit from centralised report processing and validation.
Professionals managing marketplace accounting can use organised transaction information when preparing accounting records.
CA firms managing multiple e-commerce clients can explore more consistent workflows for processing marketplace reports and preparing accounting information.
Businesses can continue using their existing accounting software while exploring supported marketplace accounting integrations.
Managing marketplace accounting requires more than recording total sales. Businesses need to process different reports, understand marketplace deductions, reconcile settlements and prepare accurate accounting information.
A structured accounting workflow can help reduce repetitive work and make these activities easier to manage.
Narti Solutions aims to support this requirement through marketplace report processing, data validation, reconciliation and accounting integration.
Businesses interested in simplifying their Amazon, Flipkart and Meesho accounting processes can explore the available solutions.
Visit: https://nartisolutions.com/
Explore the platform and enquire about a demonstration to understand the supported marketplace configurations and accounting workflows.
Narti Solutions develops software and automation solutions focused on e-commerce accounting, marketplace report processing, settlement reconciliation and accounting integration. Its solutions are designed for marketplace sellers, accountants, bookkeepers and CA firms working with supported e-commerce platforms and accounting applications, including TallyPrime, BUSY and Zoho Books.
